Content and Social Media Specialist

Description

About StandardFusion

StandardFusion is a fast-growing, SaaS company based in Downtown Vancouver. Our cloud-based SaaS GRC application is designed to make security and compliance simple and approachable. We allow organizations to quickly and easily manage their GRC program, operational risk, manage their organization's controls, control testing, and follow best practices. We have a very open and inclusive company culture that allows employees to get a grasp of the entire business. Your ideas and opinions are highly valued from day one and can influence big business decisions. We are looking for a great long-term fit to grow alongside our company — someone eager, smart, and driven who is willing to work hard and learn quickly. For more information, please visit our website by clicking here (https://www.standardfusion.com/).

About the opportunity

Due to an exciting period of growth, StandardFusion currently has an opportunity for a talented Content and Social Media Specialist to join our marketing team in Vancouver, BC, on a full-time basis.

As a Content and Social Media Specialist, you will play a key role in developing and executing our content strategy across various social channels, managing campaigns, and creating engaging and SEO-friendly content.

• Content Creation and Optimization: Craft compelling, informative, and SEO-optimized content for our website, blogs, social media platforms, and other digital channels, following copywriting best practices. Optimize written content for search engines to drive organic traffic and improve search rankings. Ability to write both short marketing copy as well as impactful high-value content. Strong writing skills with grammar proficiency.
• Content Strategy Management: Support, execute, and manage content strategies based on pillar content and clusters to improve internal linking and SEO. Create compelling and effective copy for marketing materials, such as website content, emails, and social media posts.
• Social Media Management: Manage social media accounts, including planning and scheduling posts, engaging with followers, monitoring analytics, and implementing social media campaigns. Develop and implement an effective Social Media content strategy that aligns with our brand objectives and target audience.
• Brand Messaging Alignment: Work closely with the marketing and creative teams to understand the company's brand and messaging. Collaborate with cross-functional teams to ensure consistent messaging and brand voice across all marketing materials.
• Data-Driven Decision Making: Use data and analytics to measure the effectiveness of writing and campaigns, making adjustments as needed. Stay up to date with industry trends, best practices, and emerging technologies in digital marketing.

More About You

• This role encompasses a variety of skills, and we do not expect candidates to have extensive experience in every area. Flexibility and the ability to quickly acquire new skills are crucial for success in this position. Strong communication is required, and post-secondary education in English, communications, or a related field is preferred, with three plus years of relevant marketing experience. Additionally, experience in any of the following areas is considered an asset:
• Bachelor's degree or equivalent experience in Marketing, Communications, or a related field.
• Proven experience as a content creator or in a similar role.
• Proven experience as a content copywriter or in a similar role.
• Strong writing skills with impeccable grammar and attention to detail.
• Familiarity with SEO principles and best practices.
• Proficiency in using social media tools.
• Excellent organizational skills with the ability to prioritize tasks effectively.
• Creative mindset with the ability to think outside the box.

About the Benefits

As a valued StandardFusion employee, you will be rewarded with a salary of $60,000 to $80,000 based on skills and experience. You will also receive a wide host of benefits, including:

• Extended health, dental, and vision care
• Flexible working hours
• Opportunity to take a break in your day and play games including foosball, board games, card games, and sports. You name it, we will play it!
• Vacation and paid time off
• Experience working in a fast-paced startup environment with a ton of room to grow
• The opportunity to join a supportive diverse team of people who enjoy moving fast every single day

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