Hi, I am JAYED MIA, a passionate and results-driven Digital Marketing Specialist with over three years of hands-on experience in helping businesses achieve their full potential through innovative marketing strategies. My primary focus lies in crafting high-converting Facebook and Instagram ad campaigns that deliver measurable results.

Through precision audience targeting, I ensure that every ad resonates with the right audience, maximizing engagement and driving sales. One of my strongest skill sets is advanced Facebook Pixel setup combined with Conversions API (CAPI) implementation. These tools allow me to gather in-depth insights into customer behaviors and optimize ad performance to achieve the highest possible return on investment (ROI).

I specialize in sales funnel optimization, helping businesses transform casual ad viewers into loyal, paying customers. In addition to my expertise in paid media, I also bring value through my knowledge of On-Page SEO and content management. I optimize websites to enhance visibility and rankings on search engines, driving organic traffic while ensuring a seamless user experience.

This dual specialization in paid and organic strategies allows me to provide a well-rounded approach to digital marketing. Whether you're a small business or a growing company, I am dedicated to scaling your business with tailored strategies that meet your unique goals. Let’s connect and take your business to the next level!

Core Skills

• Social Media Ads
• Facebook Ads Manager, Instagram Ads, Audience Research, Retargeting
• Tracking & Analytics
• Facebook Pixel, Conversions API (CAPI), Google Analytics, GTM
• SEO Optimization
• On-Page SEO, Keyword Research, Competitor Analysis, Blogger Platform
• Design & Tools
• Canva, Basic Image & Text Editing, Creative Optimization

Professional Experience

• Freelance Digital Marketer / Facebook Ads Expert
• Fiverr & Upwork
• March 2023 – Present
  • Set up, managed, and optimized Facebook & Instagram ad campaigns for diverse global clients, achieving an average ROI improvement of 25%
  • Implemented advanced Facebook Pixel and Conversions API (CAPI) setups to ensure precise tracking, custom conversion tracking, and accurate data attribution
  • Conducted in-depth audience research and competitor analysis to create highly targeted custom and lookalike audiences, reducing cost per acquisition (CPA)
  • Designed high-converting ad copies and collaborated on visual creative strategies to boost click-through rates (CTR) and overall conversion sales

Education

• BBS (Bachelor of Business Studies) – Running
• National University / Sunamganj Govt College

Certifications

• Advanced Digital Marketing & Freelancing Course
• e-Learning & Earning Ltd.