Hi, I’m Susmita Roy, a Professional Digital Marketer passionate about empowering businesses to thrive in the digital age by enhancing their online presence and delivering measurable results. With extensive experience in the field, I specialize in a wide array of digital marketing strategies, including social media marketing, content strategy, Facebook and Instagram advertising, audience growth, lead generation, and brand promotion.

Whether you're looking to boost engagement or attract a larger audience, I have the tools and expertise to make it happen. What sets me apart is my data-driven approach combined with creative marketing techniques. I firmly believe that successful marketing is not just about following trends—it's about using analytics to inform decisions and tailoring strategies to meet each business’s unique needs.

By delivering well-researched and innovative solutions, I help brands connect with their target audience on a deeper level, build lasting relationships, and establish a credible online presence. My ultimate goal is to create and execute effective digital marketing strategies that foster growth, build brand awareness, and, most importantly, drive tangible business results.

Whether you're a startup aiming to build your brand or an established business looking to scale, I'm dedicated to helping you achieve online success through thoughtful and impactful marketing practices.

ACADEMIC QUALIFICATION

Secondary School Certificate (S.S.C)

• Name of Institute: Govt. S.C Girls High School Sunamganj
• Education Board: Sylhet
• Group: Humanities
• Passing Year: 2015
• G.P.A: 4.39 (Out of 5.00)

Higher Secondary Certificate (H.S.C)

• Name of Institute: Sunamganj Govt. Women’s College, Sumanganj
• Education Board: Sylhet
• Group: Humanities
• Passing Year: 2017
• G.P.A: 3.94 (Out of 5.00)

Bachelor of Arts (B.A)

• Name of Institute: University of Dhaka
• Subject: English for Speakers of Other Languages (ESOL)
• Passing Year: Not graduate
• G.P.A (3rd Year): 3.19 (Out of 4.00)

COMPUTER LITERACY

• MS Office Application, MS Word, MS Excel, MS PowerPoint.
• Graphics Designing ( Adobe Photoshop, Adobe Illustrator, Canva, Affinity).
• Wordpress
• Digital Marketing.

EXPERIENCE

Glamfreak by Farin

Jun 2022 to Dec 2022

Studio Manager

Responsibilities:

• Planout employees shifts while taking seasonlity & peak time’s into account.
• Receive customer payment’s & keep note of all transactions keep current expense & income records.
• Ensure that all beauty treatments adhere to high standards.

Recruitment Summary:

• Recruited : 42
• Joined : 16

SkyTech Solutions

Jan 2023 to December 2024

Sales Executive and Team Lead

Maintaining digital & physical records of sales, keeping records of team members and their attendance/sales.

TQIU INTERNATIONAL (BD) LTD.

February 2025 to July 2025

Customer Service Manager and Celebrity Recruiter

Responsibilities:

• Managed customer queries regarding product and company.
• Make sure the team works efficiently.
• Recruited celebrities and influencers for brand promoting.
• Assist HR with recruitment and administration matters.