Throughout my marketing career, I have been part of high-performing teams focused on global growth, both in a leadership and individual contributor capacity. I have a record of success creating and implementing focused B2B marketing strategies within industry sectors such as SaaS, worktech and fintech, as well as retail and CPG on the B2C side. I am a builder of innovative teams and work relentlessly to align and mobilize marketing departments around a common vision based on meaningful metrics, corporate goals, and operational excellence. Specialties: demand generation, performance marketing, product marketing, customer acquisition, customer lifecycle, brand development, corporate marketing .