Successful Digital Marketing Specialist skilled at planning, executing and optimizing online marketing strategies. Promotes products successfully through multiple digital strategies. Achieves consistent successes with excellent planning skills and proactive campaign tracking.

EXPERIENCE

03 2024 – 07.2024

SENIOR MARKETING EXECUTIVE, GEDDIT RIGHT (SINGAPORE)

• Website design
• SEO
• SEM / Adwords
• Managing analytics
• Leads generation, management & nurturing
• Social media marketing
• Content development
• Brand(s) development
• Sales & marketing materials & collaterals development

03 2023 – 03.2024

MARKETING EXECUTIVE, GEDDIT RIGHT (SINGAPORE)

• Develop marketing content to establish agency as a thought leader in UX design and development
• Create case studies based on projects for marketing touchpoints and collaterals.
• Research and produce thought leading content on UX design and app development
• Write compelling headlines,messages,and posts to engage audience
• Monitor,research,and implement SEO strategies to improve website’s ranking on Google
• Craft and send weekly EDM’s to leads, clients and prospects
• Develop and monitor inbound and outbound marketing acivities, analyze analytics, and make recommendations for optimization
• Convert content into leads and nurture them into prospects, with the primary KPI being calendly appoint booki with sales director
• Help expand agency rograms in new markets and work with sales director on marketing strategy and activity execution
• Work with external vendors to implement marketing projects
• Champion the brand of Geddit Right and maximize exposure in the region

11 2022 – 12 2022

MARKETING ACCOUNT MANAGER, HOME ALLIANCE (UNITED STATED)

• Channel planning update on a weekly basis
• Synchronization on leads quality with business units and/or clients on a weekly basis.
• Local market analyses prior campaigns creation based on local specifications
• Campaigns and content include postings, promo updates, reviews replies, reputation management and other lead gen specific creative
• Channels optimization according to Business Units trends and changes
• Sync with Business Units on industries changes on a weekly basis
• Analyze channels results
• Optimize campaigns to improve efficiency
• Inbound and outbound calls quality analyses
• Use reporting tools to gather insights in order to improve performance
• Automate reporting through PowerBI

02 2021 – 11 2022

DIGITAL MARKETING SPECIALIST, QILICH BUNYODKOR (UZBEKISTAN)

• Created website and maintain the presence of the company
• Created marketing plan for the social media channel
• Handle distribution of photo catalog for clients overseas

08 2021 – 09 2021

WEEKEND SOCIAL MEDIA SPECIALIST, VALNET (CANADA)

• Curating compelling visual content to be posted
• Selecting social media relevant and on-brand articles to be posted within websites
• Creating highly engaging social media captions
• Scheduling images, links, and video posts on time
• Creating meaningful connections through consistent community management

03 2019 – 09 2020

PART TIME SOCIAL MEDIA MARKETING, REGINNOVATE (SWITZERLAND)

• Created, edit and posted news article through WordPress
• Manage engagement in Social Media Channel (Twitter)
• Partnered with graphic designers creating content and promoting ad campaign

03 2020 – 06 2020

INTERNSHIP CLIENT LEADERSHIP, ADA ASIA (MALAYSIA)

• Media Planning and Digital Schedule
• Facebook and Google Advertising
• Produced high-quality documents, and presentations for internal and customer- facing needs.
• Reported back to supervisorr to receive day-to-day tasks and responsibilities.
• Sorted and organized files, spreadsheets and reports.

EDUCATION

2015 - 2020

BACHELOR (HONS) INTEGRATED MARKETING COMMUNICATION,

• INFRASTRUCTURE UNIVERSITY KUALA LUMPUR

ADDITIONAL SKILLS

• Marketing Program
• Social Media Tools
• Video Editing
• English Language

• Analytics
• Marketing strategies
• Graphic design
• Website design

SOFTWARE SKILLS

• Canva
• Figma
• Filmora
• Capcut
• Google ads
• Meta Business
• Wix
• Webflow
• Microsoft Office
• Hootsuite
• Mailchimp
• Sprout Social
• Google Adwords
• SEM Rush
• AI

CERTIFICATION

• Google Digital Marketing Certificate