Profile Title

Digital Marketing Specialist

In Metro Manila, Philippines

About Me

Passionate about digital marketing and optimizing online strategies, combining creativity and data analysis to drive brandgrowth. Specialist in social media management, digital advertising.Proven experience in Facebook Ads, Instagram Ads, e-commerce, and data analysis, with the ability to integrate advanced tools for strategic decision-making.

 

Visionary in the use of AI applied to marketing, optimizing processes and maximizing the impact of digital campaigns. With solid knowledge in Cisco Network Programming, HTML, CSS , SQL Database, Cisco Packet Tracer, Google Analytics, Excel, Power BI, and multimedia content production.Fluent in English.

 

 

EDUCATION

  • Bachelor of Science in Information Technology
    Technological Institute of the Philippines | 2020

 

 

WORK EXPERIENCE

Digital Marketing Specialist

RESULTSGROW INC. | April 2023 - March 2025

  • Managed and optimized Facebook Ads campaigns to drive brand awareness, lead generation, and conversions.

  • Conducted in-depth audience research and implemented precise targeting strategies.

  • Continuously optimized ad creatives and copy to enhance engagement.

  • Utilized A/B testing to improve click-through rates (CTR) and reduce cost per acquisition (CPA).

  • Effectively managed campaign budgets and scaled successful campaigns for maximum ROI.

  • Stayed up to date with Facebook Ads trends, algorithm changes, and best practices.

  • Delivered data-driven insights and performance analysis to achieve business goals.

 

Facebook Content Moderator

TASKUS | January 2023 - March 2023

  • Reviewed and moderated user-generated content (text, images, and videos) for compliance with Facebook's community standards.

  • Identified and removed harmful, inappropriate, or offensive content while balancing free expression and platform safety.

  • Analyzed content trends to recognize emerging policy violations and escalated complex cases.

  • Enforced platform policies efficiently while handling a high volume of content under tight deadlines.

  • Collaborated with internal teams to improve moderation processes and provided feedback on policy effectiveness.

 

Technical Support Representative

ALORICA TELESERVICES INC. | January 2021 - January 2023

  • Provided first-level technical assistance via phone, email, and chat.

  • Troubleshot hardware and software issues efficiently.

  • Diagnosed and resolved customer concerns related to system configurations, network connectivity, and application errors.

  • Documented issues and resolutions in a ticketing system to enhance knowledge sharing and service efficiency.

  • Collaborated with cross-functional teams to escalate and resolve complex technical problems.

  • Assisted with product updates and installations and provided guidance on basic cybersecurity best practices.

  • Maintained high customer satisfaction ratings through professional and timely support.

 

SKILLS

  • Digital Marketing

  • Facebook Ads

  • GHL Integration

  • SQL Database

  • Cisco Network Programming

  • HTML

  • Cisco Packet Tracer

 

LANGUAGES

  • English

  • Filipino

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