Profile Title
Communications Professional
In BC, CanadaAbout Me
Marketing enthusiast with experience in social media, PR, & campaign execution. Skilled in insights-driven storytelling and dynamic content to drive engagement, enhance brand visibility, & deliver impactful results for diverse organizations.
PROFESSIONAL EXPERIENCE
Langara College, Vancouver 07/2024 – Present
Langara Student Success Course (LSSC) Ambassador
- Support 40-50 students weekly on study strategies, time management, and organization.
- Assist students with registration, course selection, and accessing tutoring services.
- Respond to inquiries, providing accurate information and resource direction.
- Collaborate with cross-functional teams to enhance student support services.
lululemon Athletica, Park Royal West Vancouver 11/2024 - 01/2025
Seasonal Educator
- Tailored guest experiences for 100+ weekly visitors, boosting satisfaction scores by 20%.
- Maintained luxury shopping standards, exceeding visual merchandising goals.
- Efficiently restocked products, ensuring 100% availability and timely display.
Edelman, Gurugram 02/2023 – 07/2023
Account Executive
- Planned and executed 5 PR campaigns, including media relations, content creation, and events.
- Maintained bi-weekly client updates, addressed concerns, and identified monthly collaboration opportunities.
- Researched trends and competitors, boosting client visibility and engagement by 20%.
Avian WE, New Delhi 10/2022 – 02/2023
Junior Account Executive
- Executed PR campaigns for fintech clients like MasterCard and Sequoia.
- Contributed insights in weekly meetings and prepared tailored reports and presentations.
- Built relationships with 65+ journalists, bloggers, and influencers in fintech.
- Secured 2 feature opportunities monthly, totalling 10 in 5 months.
PROFESSIONAL SKILLS
- Effective Communication: Proficient in written, verbal, and visual communication.
- Content Creation: Skilled in creating content for various social media platforms.
- Social Media Management: Experience with Hootsuite, Sprout Social, and Buffer.
- Digital Marketing: Knowledgeable in Google and Facebook Ads.
- Microsoft Office: Proficient in Word, Excel, PowerPoint, and Outlook.
- Media Relations: Building strategic connections to enhance media coverage and visibility.
- Project Management: Effective planning and logistics to meet tight deadlines in fast-paced settings.
PROFESSIONAL CERTIFICATIONS
- Google Ads Apps Certification 06/2024
- AI-Powered Shopping Ads Certification 06/2024
EDUCATION
Langara College, Vancouver 09/2023 - Present
- Post Degree Diploma in Marketing Management
Vivekananda Institute of Professional Studies, New Delhi 08/2018 – 06/2021
- Bachelor of Arts in Journalism and Mass Communication
LANGUAGES AND PROFICIENCY
🇬🇧 English (Fluent) | 🇫🇷 French (Beginner) | 🇪🇸 Spanish (Proficient) | 🇮🇳 Hindi (Fluent) | 🇮🇳 Punjabi (Competent)
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