Email Marketing Specialist (Freelance)
posted 3 months ago

Description

Brewing Brokers is Toronto's first real estate café.

We are a relationship-based brokerage that combines the love for coffee and real estate. We have created a hub for social interactions, a community-focused brokerage that can help you accelerate your business to the next level. A space for driven people to meet, enjoy coffee and talk business.

Our goal is to increase brand awareness of Brewing Brokers, create and maintain traffic and most importantly recruit and retain top talent and sell houses in Lawrence Park. The ideal candidate will be responsible for supporting the email marketing campaigns and distributing the marketing effectively.

Responsibilities:

• Develop a clear and effective email marketing strategy in alliance with the content calendar for result-driven email marketing
• Ongoing social media support to increase engagement and traffic by potential coffee clients, real estate clients and agents
• Create written content across various email marketing campaigns as well as graphic and video content to support the marketing strategy
• Support the agents by creating collaborative branding through emails
• Ensure all marketing material meets brand standards and legal/compliance requirements

Requirements:

• Advanced working copyright; must be punctual and excellent at spelling
• Experience with building effective email marketing funnel (by creating content through video and photo that tell a story) and using creativity to increase brand awareness and drive traffic

• Knowledge in video email marketing tactics and how to use video to attract new agents and potential real estate clients (buyers or sellers)

• Basic knowledge and experience using Adobe Creative Suite; Illustrator, Photoshop & Premiere Pro for short and long form videography for the email campaign
• Basic knowledge of social media platforms including Instagram, Facebook, LinkedIn, Tik Tok and how we can use these platforms to promote our content via email
• Strong organizational skills and must be able to manage multiple projects and meet all required deadlines
• thought-leader that is not afraid to challenge the status quo and understands content people want
• Tech savvy and knowledgeable in up to date media platforms and tools to help deliver the optimal results
• Keen attention to detail to ensure all marketing material and message is clearly, constantly and accurately communicated across platforms
• Energetic, goal-oriented and passionate about marketing in both the traditional and digital space
• Has a keen interest in learning quickly, coach and be coachable to deliver results
• Work well both independently and as a part of a team
• Proficient in Microsoft Office, GSuite and related administrative systems
• Familiarity with Accessibility, CASL and Privacy requirements

Nice-to-haves

• Bachelor in Journalism, Communication or similar
• Experience with A/B testing
• Basic front-end development
• Sales experience
• Knowledge of the real estate market in Ontario
• Love for Coffee

Job Type: Freelance

Salary: $20.00-$25.00 per hour

Expected hours: 10 – 25 per week

Benefits:

• Dental care
• Extended health care
• Paid time off

Flexible Language Requirement:

• French not required

Schedule:

• Monday to Friday
• Weekends as needed

Education:

• Bachelor's Degree (required)

Experience:

• Email marketing: 2 years (required)
• Adobe Creative Suite: 2 years (required)
• Writing skills: 2 years (required)

Work Location: Remote

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