Brand Strategist

Description

Location:Virtual job based in Marystown, NL

Salary:$90,000.00 annually + 5% commission per sale for 40 to 60 hours per week

Job type:Full-time, Permanent

Work schedule:Morning, Day, Evening, Night, Weekend

Workplace type:Virtual job

Start date:As soon as possible

Language:English

Positions available:1

Education

• Master's degree
• or equivalent experience

Experience

• 5 years or more

Benefits

• Health care plan
• Bonus
• Commission
• Stocks/shares
• Other benefits
• Minimum wage is guaranteed

Work setting

• Remote location
• Various locations
• Advertising, marketing and public relations agency
• Business
• Private company, corporation or industry

Tasks

• Develop all kinds of events for publicity, fundraising and information purposes
• Develop communication strategies
• Evaluate communication strategies and programs
• Oversee the preparation of public written material
• Prepare written material such as reports, briefs, website content
• Provide consultation on planning and starting of new businesses.
• Publicize activities, workshops, meetings and other events for fundraising or information purposes
• Write speeches, presentations and press releases
• Plan development projects
• Develop venture capital sources
• Respond to enquiries from members of the business community concerning development opportunities
• Provide advice on procedures and requirements for government approval of development proposals
• Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers
• Develop social and economic profiles of an area to encourage industrial and commercial investment
• Conduct comparative research on marketing strategies for industrial and commercial products
• Prepare reports, research papers, educational texts or articles
• Act as spokesperson for an organization
• Advise clients on advertising or sales promotion strategies
• Answer written and oral inquiries
• Assist in the preparation of brochures, reports, newsletters and other material
• Co-ordinate special publicity events and promotions
• Conduct public opinion and attitude surveys
• Gather, research and prepare communications material
• Initiate and maintain contact with the media
• Prepare and/or deliver educational, publicity and information programs, materials and sessions
• Prepare sports, literary, performance or other contracts
• Provide consulting services to government and other organizations
• Conduct analytical marketing studies
• Conduct social or economic surveys on local, regional, or international areas to assess development of potential and future trends
• Review and evaluate commercial or industrial development proposals
• Design market research questionnaires
• Develop portfolio of marketing materials
• Evaluate customer service and store environments
• Design, conduct and analyze quantitative and qualitative research projects
• Develop feasibility studies
• Conduct online marketing, E-commerce and Website promotions
• Prepare funding applications
• Develop marketing strategies
• Deliver presentations at conferences, workshops or symposia
• Develop and implement business plans
• Maintain and manage digital database
• Write and edit press releases, newsletter and communications materials
• Copywrite
• Consult with clients after sale to provide ongoing support

Supervision

• 1 to 2 people

Certificates, licences, memberships, and courses 

• Bing Ads Accreditation
• Certified Economic Developer (Ec.D.) through the Economic Developers Association of Canada (EDAC)
• Certified Market Research Professional (CMRP) Designation
• Certified fundraising executive (CFRE)
• Google AdWords Certification
• Certified International Trade Professional (C.I.T.P.) through the Forum for International Trade Training (FITT)
• APR (Accredited in Public Relations) designation
• Membership in the International Association of Business Communicators (IABC)

Computer and technology knowledge

• Adobe Experience Manager (AEM)
• Microsoft Publisher
• MS Office
• MS Outlook
• MS Windows
• Adobe Photoshop
• MS Excel
• MS PowerPoint
• MS Word
• Spreadsheet
• Database management
• Google Drive
• LinkedIn
• Shopify
• Zoho CRM
• Electronic mail
• WordPress

Area of work experience

• Community service organization
• Product development
• Tourism

Specialization or experience

• Green economy sector
• Specialized environmental skills and knowledge

Area of specialization

• Audio/audio-visual
• Fundraising
• Interactive/new media
• Project management
• Communications
• Brand management
• Corporate social responsibility
• Digital media
• Strategy
• Technical support

Security and safety

• Criminal record check

Work conditions and physical capabilities

• Work under pressure
• Tight deadlines
• Fast-paced environment
• Attention to detail
• Large workload

Own tools/equipment

• Computer
• Printer
• Internet access
• Cellular phone

Personal suitability

• Client focus
• Efficient interpersonal skills
• Excellent oral communication
• Excellent written communication
• Flexibility
• Initiative
• Judgement
• Organized
• Team player
• Accurate
• Dependability
• Reliability
• Integrity
• Quick learner
• Due diligence

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