Social Media Manager

Description

We are seeking a creative and results-driven Social Media Manager to join our dynamic team. The ideal candidate will be responsible for developing and implementing effective social media strategies that enhance our brand presence, engage our audience, and drive traffic to our digital platforms. This role requires a strong understanding of digital marketing trends, exceptional communication skills, and a passion for storytelling through various social media channels.

Duties

• Develop and execute comprehensive social media strategies across multiple platforms to increase brand awareness and engagement.
• Create, curate, and manage published content (images, video, written) that aligns with the company’s voice and marketing goals.
• Monitor social media channels for trends, customer feedback, and engagement opportunities; respond promptly to inquiries and comments.
• Conduct research to identify target audiences and optimize content based on analytics.
• Utilize tools such as Hootsuite for scheduling posts and tracking performance metrics.
• Collaborate with the graphic design team to produce visually appealing content using Adobe Creative Suite, including Adobe Illustrator.
• Implement SEO best practices to enhance visibility and reach of social media posts.
• Proofread all content before publication to ensure accuracy and adherence to brand guidelines.
• Stay updated on industry trends, emerging technologies, and best practices in social media marketing.

Experience

• Proven experience in digital marketing with a focus on social media management.
• Proficiency in using social media management tools like Hootsuite.
• Strong graphic design skills with experience in Adobe Creative Suite, particularly Adobe Illustrator.
• Familiarity with e-commerce platforms is a plus.
• Excellent research skills to inform content strategy and audience targeting.
• Strong proofreading skills with attention to detail in all written communications.
• Knowledge of SEO principles as they relate to social media content is preferred.

Join us in shaping the future of our brand through innovative social media strategies!

Job Types: Full-time, Part-time

Pay: $25.00-$30.00 per hour

Expected hours: 5 – 10 per week

Benefits:

• Flexible schedule

Work Location: In person

Similar Jobs